And yes, it was made along side Pappy Van Winkle at Stitzel-Weller. This is a sourced 80 proof wheated bourbon believed to be distilled by Heaven Hill. Prior to the Lux Row distillery in Bardstown, KY opening in 2018, Luxco did source both Rebel and Old . In Rebel Yell the sweetness comes across much more like an artificial sweetener and leaves a raw grainy aftertaste. Rebel Yell has gone through plenty of changes between its 1936 introduction* as a Stitzel-Weller bourbon and its present ownership by Luxco, reflected both by what is inside the bottle and in the appearance of the bottle itself.The brand began life as a small circulation release focusing mostly on Southern customers, but by the mid-1980s it had become a not-quite-bottom-shelf, nationally . Rebel Yell - Past and Future. Rebel Reserve is an okay wheated bourbon, earning itself a rating of 74 out of 100. And of course 'Racer' refers to its ride design featuring two tracks where trains race each other throughout its hilly course. The original name of the company was W.L. "Our traditional 80 proof Rebel Yell is an approachable bourbon, softer on the palate than the new 100 proof Rebel Yell, which brings a bit more bite in the finish," says John Rempe, head distiller at Lux Row Distillers. Rebel Yell and Yellowstone were my very first bourbons. . Decorative decanters were generally marketed around the holidays to be purchased as gifts. For more than 150 years, Rebel Bourbon has been bridging the gap between its proud heritage and modern tastes to honor the rebel spirit that lives in each of us. They continue to produce it today using bourbon sourced from Heaven Hill. Addendum from your blog's author: I do have to point out in the linked YouTube video depicting old veterans in the 1930s reprising the Rebel Yell that at about 1:45 of the video, after a group Rebel Yell, you can hear some old Confederate veteran in the background yell out in good spirits "Charge 'em boys, charge 'em!" bringing laughter from his comrades in arms and the spectators. A refreshing and spicy spirit drink. Rebel Yell is a sweet aroma bourbon with a smooth soft pallet of flavor. Stan Freberg began his novelty record rendition of "The Yellow Rose of Texas" with his version of the rebel yell. Rebel Yell comes in an attractive box with plenty of information about the brand, and very reminiscent of the Jack Daniels Barrel Proof Single Barrel box. Rex and Daniel taste and review the Rebel Yell 100 Bourbon, and compare it to the cheaper Rebel Yell (80 proof).Here are some really great WhiskeyTubers WE'V. After several ownership changes, the brand was purchased by the David Sherman Corp. of St. Louis, which is now doing business as Luxco. Rebel Yell is much more smooth and the smell is great . 39 reviews. La Crosse, WI. No need to analyze this one. VITALS: - Made In: Kentucky, USA - Distiller: Heaven Hill Distillery - Classification: Kentucky Straight Bourbon Whiskey; Single Barrel A pparently it worked; the new look caught my attention and resulted in this review. Not Available. Lux Row Distillers states that the new bottle features an embossed rounded shoulder in addition to revised front and back labels. While the packaging often mentions 1849, which is the founding date for the W.L. Honestly, I can't say I care too much for this bourbon. Composition: 68% corn, 20% wheat, 12% barley Aged: 10 years in virgin American white oak. There's nothing inherently wrong with rebellion or rebels. Click & Collect (Mon-Fri 10am - 5pm) Free. Rebel Yell bourbon is meant to invoke Southern sympathies for the This same bottle design (and same whiskey inside) seems to have been re-badged for virtually all of Stitzel-Weller's brands in the late 1970s through the mid-1980s, including Old Fitzgerald, Weller, and Rebel Yell. Then a chance purchase caught my attention: Rebel Yell 10 Year Single Barrel.This was a decent bourbon. History Bourbon Buzz explains that in order for an alcohol to legally be called bourbon, it must meet several criteria. A little background. Afterward I dump it back into the Rebel Yell bottle and stick it back in the closet. The corn flavour in this type of whiskey is what gives it its name. Since 1849, our original, award-winning recipe has been made using only the purest Kentucky limestone-filtered water and new charred white oak barrels for aging. Read my Rebel Yell 10 YR Single Barrel Review here! Note: Luxco recently changed the brand's name from 'Rebel Yell' Bourbon to 'Rebel' Bourbon. Skip to content. It's boring, overly sweet in all the wrong ways and there is so much burn in this bottle for an 80 proof it's ridiculous. Do yourself a favor and invest that same money (or maybe even less) into a bottle of Maker's Mark . Posted on 31-January-2020 09-May-2022 by whiskeyfortheages. What Did the Rebel Yell Sound Like? 92/100. Rebel Yell was originally marketed as a bourbon for the deep south, but this changed in the late 1980s as it became available nationwide. The '75' refers to 1975, the year that the ride opened. Tasting Date/Vessel: March 12, 2022 - Neat in a Glencairn glass Nose. : a romantic vision of the ante-bellum South. Like the aroma, the Rebel Yell Distiller's Collection Bourbon is heavy and dark on the palate and it picks up this earthy tone that sits a bit minerally, but not in a raw spirity way; somewhere between a pebble and a mushroom. Rebel Yell is one of those old throwbacks. Invented in the American South in the 18th century, this refreshing . Enter your email address below to be notified when this product is available. Distillery: Lux Row (likely sourced from Heaven Hill) Type & Region: Bourbon, Kentucky, USA. Its an affordable whiskey that meets my expectations every time. EMAIL SIGN-UP Facebook Facebook. How we pack. Billy Idol's song "Rebel Yell" was named from the whisky. It must be comprised of 51 percent corn, have been aged for a minimum of two years in new charred oak barrels, bottled at 80 proof or higher, and it must be produced in the United States to receive the bourbon moniker. Overall, Rebel Yell is an entirely expected Kentucky bourbon that lends itself better to throwing back than truly enjoying. Invented in the American South in the 18th century, this refreshing . February 10, 2018 Last week Kings Dominion announced that it was going to rename one of its roller coasters from Rebel Yell to Racer 75. An approximation of the yell can be heard in the 1951 film The Red Badge of Courage, starring Audie Murphy. This change is still being implemented on retail shelves. Go ahead and drink this one on the rocks while watching a movie or out on the porch. The brand name is currently owned and marketed by Luxco, and the bourbon itself is distilled and bottled under contract by Heaven Hill at its Bernheim distillery in Louisville, Kentucky. About | Terms and Conditions Frontier Medical Group 2014. Web design by Teamworks Color: 1.3/2.0 on the color scale (russet muscat) Price: $60-70. Rebel Yell is a bottom shelf dweller (not a bad thing) from Lux Row Distillers. So, to prevent further confusion as to whether these are the same brand, we've used the name interchangeably throughout this post. Rebel Yell Ginger is a twist on the brand's original Kentucky Straight Bourbon with the addition of natural ginger flavours, bottled at 35% ABV. Kings Dominion's explanation makes no mention of any political reason for changing the name from "Rebel Yell," known as the battle cry of Confederate soldiers in the Civil War. It was then sold to the David Sherman company (now known as Luxco), who did not make the same mistake. The original style of Rebel Yell was used in the deep south, but a different style was introduced in the '80s as its name evolved, this kind of whiskey is sweeter due to the corn content. The editor of UNLV's student-run Rebel Yell says the newspaper's name needs to be changed. The updated packaging reinforces the brand's rebellious spirit and elevates the brand's look, bridging the gap between its proud heritage and modern tastes. Changes include new packaging for Rebel Yell Kentucky Straight Bourbon, as well as bringing Rebel Reserve Honey and Cherry under the Rebel Yell name. The finish, meanwhile, was eerily reminiscent of white dog, peppery, and again syrupy as it was on the nose. (It's also a Billy Idol song, but that wasn't released until 1983.) Facts Reviews How We Pack. (thanks Herb Allen, for finding this) Rebel Yell is a wheated mash bill Bourbon originally sold only in the South - to personify the South. Rebel Yell is the name of a brand of bourbon whiskey made in Kentucky. Defiantly Smooth Wheated Bourbon. Kings Dominion amusement park is quietly dropping the Confederate-themed name of its iconic roller coaster, Rebel Yell, and isn't saying whether the decision is tied to the continuing debate over In this exclusive clip from the 1930s, Confederate veterans step up to the mic and let out their version of the fearsome rallying cry (04:22) 3play Archival . Contact Us; Whiskey Locator; Shop Gear; Lux Row Distillers . It was recently announced that Rebel Yell would be relabeled Rebel Bourbon. The Mint Julep. The company would eventually break up in 1972. "Rebel Yell" is a specific, historic thing. Christian: The nose on this 1969 Rebel Yell Kentucky Straight Bourbon Whiskey is significantly different than the previous two iterations we have tasted from Stitzel-Weller. $27.99-$29.99/750ml suggested retail price. From the Lux Row website: "Aged in charred oak barrels . . It's an extremely approachable bourbon that sports the classic vanilla, oak, and leather notes, that leans a touch towards the sweeter side. A burst of sweet corn erupts from my Glencairn glass before giving way to vanilla, warm . Rebel Yell released a 10yo, 100 proof, single barrel limited edition last year but it does not have 2016 on the label as far as I know (I realize this may seem pedantic, but with so many limited editions and new releases in the bourbon world currently, we tend to be pretty specific around here). Then suddenly, I stopped seeing it in stores around town. The story: Rebel Yell as a brand name dates to 1849, when it was distilled at the famed Stitzel-Weller operation (and named by Louisville Mayor Charlie Farnsley). Speaking of their expressions, that lineup includes an all-new whiskey, Rebel Yell Kentucky Straight Bourbon 100 proof. in Every Bottle. The bottle itself is quite unique. She said it's racist and advocates institutionalized racism with its ties to confederate history. Rebel Yell Straight Bourbon is never going to impress anyone, but it will . We'd pool our money, and this guys brother would grab a cheap bottle of whiskey for us. In 1936, the "Rebel Yell" brand was officially registered as a brand of Kentucky bourbon . These new packaging and name changes now provide a more consistent and cohesive brand family lineup at retail. It was then sold to the David Sherman company (now known as Luxco), who did not make the same mistake. Bourbon is an ideal mixer in cocktails of all stripes: old fashioned, Manhattan, Sazerac name the drink and there's a Rebel Yell whiskey that'll fit to a T. But no single cocktail has done more to elevate the profile of bourbon than the famed mint julep. In January, 2015, Rebel Yell underwent another re-branding to appeal to a new, younger demographic. The Rebel Yell brand was originally created in the late 1940's for the world-renowned Stitzel-Weller Distilling Co. to celebrate the 100 th anniversary of the Weller company. The Mint Julep. So the labels are different and, since I'm a snob, probably better. Famous bourbon brand Rebel Yell has undergone a rebrand for a new generation of rebels. 70cl, 35%. Did Rebel Yell Bourbon Change Their Name? Visit Frontier website. Well, as often happens, the discussion went by the wayside. This year, about 2,600 cases of this highly-acclaimed bourbon will be available in its original packaging, 750ml bottle sold in individual boxes. Instagram Instagram. Usually considered a bottom shelf dweller priced around $14 for a 750 ML bottle. Additionally, to add to the aesthetic, it also adds the necessary badges to indicate its 10 years of age. BARDSTOWN, KY (April 22, 2019) - Rebel Yell Kentucky Straight Bourbon has a new look for its brand lineup. Vital Stats: Name: Rebel Yell Straight Bourbon Whiskey Age: NAS Proof: 80 Proof (40% ABV) Type: Kentucky straight wheated bourbon Mashbill: 75% corn, 20% wheat, 5% . The distilling and blending process means that all Rebel Yell Small Batch Reserve bourbon is crafted from different barrels with different flavor profiles." "Rebel Yell Small Batch Reserve, with its spicy caramel fragrance, won a Double Gold Medal at the 1993 San Francisco World Spirits Competition." It is both pleasing and intriguing. "Rebel" is a generic word. Authentically made, taken down, and passed around by rebels since 1849. This comes across like, well, a pretty even mix of the two spirits featuring both the baking spices of the rye plus the ample corn notes of the bourbon. All right reserved. The new packaging started rolling out in April, and will be featured on all Rebel Yell expressions going forward. It was light and sweet and beautiful and sort of an inside secret of the South. The proof really lies with its patrons' testaments, and per the Whiskey Wash, Rebel Yell should be filed away as the cheap whiskey of your youth and should remain a distant memory. From 4.95. 90 proof; blend of 2- and 4-year-old whiskeys. Rebel Yell 100 was launched in conjunction with a rebranding of the entire Rebel Yell family. Why Did Rebel Yell Change Their Name? 11 Continue this thread More posts from the bourbon community 408 Posted by 4 days ago Just toured Castle and Key distillery 10 year old Wheated Bourbon. This whiskey will also have the new brand packaging enhancements and has an SRP of $19.99. Rebel is made at the Heaven Hill distillery in Kentucky. Introduced in April 2019, Rebel Yell 100 is a wheated bourbon, and a new bottle extension for the Rebel Yell brand. Whiskey; Cocktails; Blog; Distillery; Stock Up; Email Sign-up . Soon after came Old Ezra 07 Year Barrel Strength (a bottle which is now always on my shelf along with a backup in the bunker). Rebel Yell is a wheated Bourbon, still at least 51% corn and 5% Barley but with wheat instead or rye for the balance. Weller & Sons until it merged with the Stitzel distillery company which was founded around 1872. They continue to produce it today using bourbon sourced from Heaven Hill. More info. I think "REBEL YELL" taste and smell is so different from the new name REBEL. It was becoming my go to, especially for its price point. The nebulous age of Rebel Yell is only part of the reason we think you may want to reconsider imbibing it. His idea was to create the whiskey in small batches and distribute them solely in southern states ("rebel yell" being a term used for a particularly unique battle cry . His idea was to create the whiskey in small batches and distribute them solely in southern states ("rebel yell" being a term used for a particularly unique battle cry . Rebel Bourbon's history dates back to 1849 when William Larue Weller of the W. L. Weller & Sons Company invented the famous recipe that pioneered a wheat-based mash bill to replace rye. Comes in a standard looking bottle with a synthetic cork, bottled at 80 proof and is at least 4 years in the barrel. Rebel Yell 10 Year Details. I would recommend it to all my friends. Rebel Yell American Whiskey - A 50-50 blend of the bourbon and rye above, all in one bottle, but raised up to 90 proof rather than the expected 85. Rebel Yell is a brand of Kentucky made Straight Bourbon Whiskey that is made using more wheat than most Bourbons. Big and bold with notes of honey, butter and a touch of spice . Shutterstock. In 2016, Luxco moved up their sourcing game to the next level by sourcing a 10 year old wheated bourbon from an unnamed distillery (almost certainly Heaven Hill) and bottling it as single barrels and at 100 proof. Rebel Yell Bourbon was started in 1849 by an individual known as William Larue Weller who was one of the first people to replace rye with wheat in his whiskey mash bill. It became "Prop Bourbon." When I need to take a photo for a review, but already finished the bottle, I pour my prop bourbon into the empty bottle for the photo. Without fail, it was Yellowstone or Rebel Yell. "Rowdy yet refined", this new look straight bourbon is the original recipe made with wheat, corn and malted barley. Bourbon brand releases packaging enhancements and new variant. The brand has changed hands and recipes, but it is a part of American bourbon history. Compared to what other spirits offer at $18, it's amazing Lux Row can offer a bourbon of this decent quality at such a price. It ditches the well known stout and petite Rebel Yell bottle shape for a slender and more refined look.